Adekunle Gold, the Nigerian music superstar, is the latest model for Manchester United’s new streetwear collection.
On Tuesday, September 12, 2023, the Red Devils shared a photo of Adekunle Gold on their social media platforms. The Nigerian is one of the famous designers who modelled for Adidas Streetwear, a reimagining of football jerseys. The concept behind streetwear is to allow fans to support their clubs while also showing off their fashion sense.
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The award-winning musician devised the Manchester United variant, designed for wearability so fans can show their support in comfort and flair.
The off-pitch collection includes lifestyle-focused versions of the third jersey for the 2023 season for some of the world’s top clubs, including Arsenal, Bayern Munich, Juventus, Manchester United, and Real Madrid.
Adekunle Gold is joined by other worldwide celebrities like Pusha T, an American Grammy-nominated rapper who designed the Arsenal version, and Alemán, a Mexican artist who designed the Real Madrid streetwear.
Manchester United on X: “Introducing the LFSTLR range — inspired by the game, made for the culture. Starring: @AdekunleGold 🤝 @TheKTNA And more… 👀 #MUFC || @adidasFootball” / X